Top 5 Virtual Fitness Programs on Android in Europe Q4 2022

In the fourth quarter of 2022, the top 5 virtual fitness programs on Android in Europe showed varied performance in terms of downloads, revenue, and active users. Here’s a closer look at the trends for each app, based on data from Sensor Tower.

Strava: Run, Bike, Hike experienced a decline in weekly revenue from approximately $229K at the end of September to about $130K in mid-December, before rebounding to $195K in the last week of December. Weekly downloads also showed a fluctuating trend, starting at 46K in late September, dipping to around 25K in mid-December, and then spiking to 57K in the final week of December. Active users saw a decline from 2M in late September to about 1.5M in mid-December, before rising again to 1.9M by the end of the quarter.

Fitbit saw a general decrease in weekly revenue, starting at $180K in late September and reaching a low of $127K in mid-November, before climbing back to $222K by the end of December. Downloads spiked in the week of December 19, reaching 203K, significantly higher than the average of around 25K-40K in the earlier weeks. Active users remained relatively stable, fluctuating between 1.6M and 1.8M throughout the quarter.

komoot - hike, bike & run showed a downward trend in weekly revenue, starting at $100K in late September and dropping to about $19K in mid-December, with a slight recovery to $57K in the last week of December. Downloads followed a similar pattern, starting at 49K and decreasing to around 14K in mid-December, then increasing to 37K by the end of the month. Active users also declined from 1.5M to around 1M before rising to 1.6M in the final week.

Freeletics: Fitness Workouts maintained a relatively stable weekly revenue, fluctuating between $35K and $50K, with a peak of $60K in the last week of December. Weekly downloads varied slightly, averaging around 10K-14K, with a peak of 14K in the final week. Active users remained consistent, fluctuating between 175K and 216K throughout the quarter.

Wikiloc - Trails of the World saw a slight decrease in weekly revenue, starting at $37K in late September and dropping to around $28K-$31K in mid-December, with a recovery to $31K in the final week. Downloads showed a similar trend, starting at 21K and decreasing to around 10K in mid-December, then rising to 18K by the end of the quarter. Active users fluctuated between 69K and 93K, showing a slight dip towards the end of the period.

These trends provide valuable insights into the performance of these top virtual fitness apps on the Android platform in Europe during Q4 2022. For more detailed insights and data, visit Sensor Tower.